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Month: May 2018

The Impact of Marketing in the Society – Can We Really Make a Difference?

Definitions Marketing is generally thought of as the process of promoting goods and services to the end user. We can think of this as McDonald’s advertising its Big Mac in such a way that we feel that we really need one for lunch. This demonstrates the advertising piece of the marketing mix, and is the element that most people identify with marketing. Society is generally defined as the condition in which members of a community live together for their mutual benefit. Societies are more than just the individual members that make up the group, but the sum of the collective. We are all members of a society, and interact with the other members in that community. So what is the impact of marketing in the society? Negative Connotations of Marketing – They Made Me Do It Ever since society passed from a Subsistence economy (I grow my own food, make my own clothes, and don’t need anyone else to help me) to a Trade economy (I’ll grow some food to sell to you, if you will make some clothes to sell to me) we have had the challenge of marketing our products and services to others (Uh-oh, now that there are two people making clothes in my town I’d better let people know why they should buy mine). And ever since that first sales pitch there have been criticisms...

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Authors: How to Effectively Use YouTube to Market Your Books AND Position Your Expertise

I’ve had a YouTube channel for years. Until recently, I didn’t have a focused theme. I was all over the place uploading videos that addressed many topics. Whatever struck my fancy, I would turn on my camera or iPhone and presto! a video was created. Although some of my videos received thousands of views, the majority had under 100 views each. Not a good return on investment for the time it takes to shoot a video and upload it. The amount of work that goes into a video with 10 views compared to 10,000 views is the same. This supports the philosophy to plan out marketing regardless of the avenues you choose. YouTube is Powerful for Marketing YouTube is one of the most powerful resources for marketing and visibility. However, as I discovered through careful analysis, it takes more, much more, than simply uploading videos. My goal with my YouTube Channel and videos is to teach viewers how to market their books, sell more books and make more money in their business. With this in mind, I am adjusting my efforts to achieve greater results from my efforts. You will be well-served to do the same. Be Clear on Your Purpose and Goals To get the most out of your efforts you need to be extremely clear on the purpose of your channel. You also need to optimize your...

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Have You Heard About Instant MLM Squeeze Pages?

The man behind the product instant mlm squeeze pages is James Grandstaff I understand the name may mean nothing to you. But bear with for a moment and I'm sure you'll love it new release. Now a potted history of the man and why you should listen to what he has to say. He's the man that produced a 5.400 downline In "Global domains using a program called" ibuzzincome.ws "he achieved this feat in just a couple of months. Instant mlm squeeze pages what's all the fuss about? Is Instant mlm squeeze pages any good? What this Instant mlm squeeze pages buzz all about. From there he released DownlineSecrets.com which offered a product that allowed people to duplicate his results in their business of choice. He ended up generating $ 24K in the first 24 hours of launch and his affiliates made a lot of money. One year on and he unveiled "Downlinesecrets2.com" this again generated another $ 24.000 launch day. This also reflected in residual income revenue of between $ 6000 to $ 10,000 a month. As this proves he certainly knows the routes and produces top selling programs for the market and makes his affiliates very happy with the income they create. With that said … His latest service is called: => Instant MLM Squeeze Pages. The product is very simple … The Instant mlm squeeze page...

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YouTube Marketing – The Secrets to Maximizing Profits Utilizing Viral Video Marketing

YouTube marketing, to say the least, is becoming a very effective way of marketing your businesses online. In my opinion, I think it’s a better way to market online than majority of strategies of net marketing. That’s because when someone markets their business online through a video site like YouTube or Google, then you are allowing your potential customer base to become very familiar with you. This gains you credibility, which opens the door to more sales, which is the main goal of any type of marketing. Also, viral video marketing gives people the chance to get information straight from the horse’s mouth. Let me explain… When there is a hot new product or interesting news that a lot of people are interested in knowing about, the person that’s behind the product or information has the chance to confirm this rumor or clear the air. A great example of how effective YouTube marketing along with video marketing on other sites is, just look at our presidential campaign. Even our two presidential candidates, John McCain and Barack Obama, are making YouTube marketing an active part of their campaigning process. This right here shows you the importance of viral video marketing if nothing else. Even our two most political figures are utilizing this method….THAT SAYS SOMETHING! Another perk of marketing on YouTube is that you get a chance to get direct...

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Using Free Video Giveaways To Drive Traffic to Your Website

Regardless of what niche your in, videos can transcend both the niche marketplace and the average person's ability to drive traffic to a website. Once video with the "right stuff" can easily go viral and spread lie wildfire. But even if you are not a video production engineer you can still get great traffic numbers simply by giving away your free videos. First lets take a quick look at why you should use video marketing to drive traffic to your websites. Videos can be done for free. The simplest and easiest videos are free. They can be made in software from Microsoft and could be a few slides of a presentation and an audio clip. All of which you can produce reliably quickly once you get the hang of the software. Videos let people "see" you. The real you. If you are creating videos, especially for branding yourself or your business, then you should appear in the videos. This means people will now have a face to associate with both your voice and your products. This alone means people know you are "real" which can have a positive impact on traffic generation. Video let you establish more rapport with customers. When people get to know you and your products they become more receptive to dealing with you. This means a greater rapport and reputation within the community. People like...

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